The Diamond Rules of Communication – They Don't Know About You, But You Want Results

IN TEAM - with Prof. Evgeni Stanimirov

Interactive event and live podcast

 

No limits for profession and hierarchy

 

SUCCESS, HAPPINESS, DREAMS - BUSINESS, CLIENTS, GOALS - ME

 

An exciting meeting with a modern professor with a sense of humor and an innovative view of business, rector of the University of Economics-Varna and vice-chairman of the Board of the Union of Economists in Bulgaria.

 

Marketer with international experience as a project manager for an innovative joint program with Nottingham Trent University (UK) and coordinator of the UIF program on entrepreneurship, creativity and innovation at Stanford University, California (USA). He has lectured at: Nottingham Business School (UK); University of Applied Sciences, Worms (Germany); International University (Sarajevo – Bosnia and Herzegovina); ISAG – European Business School (Portugal).

 

Author of the books: Multidimensional Strategy for Your Business; White Spots in Business and Business in the Fast Lane.

 

Part One: COMMUNICATION – THEY DON’T KNOW ABOUT YOU, BUT YOU WANT RESULTS!

 

ü What is the problem with geniuses who are recognized posthumously?

 

ü Why do we have to get out of the karaoke club and stop singing what our competitors and customers say?

 

ü Let’s use the diamond communication rule – 8P.

 

ü “Washing by soaking” communication.

 

ü Practical communication tips.

 

Interactive game between participants

 

Part Two: Live PODCAST with Prof. Evgeni Stanimirov

 

Part Three: CREATIVITY AND INNOVATION – HOW DO WE RENOVATE WITHOUT KNOWING OUR ESSENTIAL ESSENCE?

 

ü What are customers looking for – difference or uniqueness?

 

ü Let’s become more creative, but how?

 

ü Innovation is a good thing, but who pays the bill?

 

ü Core essence or core competencies – which should we focus on?

 

ü Innovation or renovation – why do we imagine that we are discovering hot water?

 

Interactive game between participants